Why Mobile Apps and Social Media Are A Perfect Match

white smartphone with social media bubbles (like, tweet, friend, share, photo) isolated white background

Are you using this perfect match to increase your buzz about your small business?

 

The Web is getting increasingly social. Experts even predict that someday you may search for all of your information through social media sites instead of search engines. People love Facebook, Twitter, Pinterest, Groupon, YouTube… the list goes on. These are some of the most visited sites on the Internet.

Studies show that people on mobiles are especially prone to socializing. They spend way more time on social media sites than PC surfers do. Mobile apps and social media are a perfect match. If your business can take advantage of this pairing, you can really increase your bottom line.

Facebook for your Small Business (Part 2)

Businessman engages customers

Businessman engages customers

 

In part 1 of this article we discussed some ways that small businesses can engage their customers on their Fan Pages. We wish to reiterate that every time you engage somewhere, it will leave a link back to your own page. So, simple commenting and liking a page should not be underestimated as a good strategy for growing blog traffic. There are still many business owners and marketers who don’t quite know where to start. So what should you do to market more effectively on Facebook?

Here are some more ways to engage your fans:

Facebook for your Small Business (Part 1)

Human hands make thumbs up and down

Human hands make thumbs up and down

 

You can engage in many ways on other Fan Pages (like, comment and share). And every time you engage somewhere, it will leave a link back to your own page. Simple commenting and liking a page should not be underestimated because it is a good strategy for growing blog traffic. The same now applies to Facebook. More and more businesses are actively engaging customers through Facebook. But there are still many business owners and marketers who don’t quite know where to start. So what should you do to market more effectively on Facebook?

Here are some ways:

Small Businesses Need Pinterest

Pin it!

Small Businesses Need Pinterest

 

An offline business can benefit from Pinterest as well. This is a particularly great way to introduce the concept of marketing on line to a small business owner. Why not show them a free way they can get added exposure for their business.

If your business model includes catering to offline clients, you can try the following out on Pinterest.

Begin Being Pinteresting

Reputation-Management-Services1

Are You Being Pinteresting?

 

It used to be that you needed to be invited to Pinterest in order to setup an account. Now you just visit their main site and create your account by logging in with your Facebook account.  Then you simply follow the instructions to set up your account.

Once this basic step is completed, it is now time to start with the fun things like creating your boards and pinning images to them. Keep in mind that Pinterest is a social site, so be social! Even if your intention is to advertise your small business, start off by getting your name out there and being active with other members.