In part 1 of this article we discussed some ways that small businesses can engage their customers on their Fan Pages. We wish to reiterate that every time you engage somewhere, it will leave a link back to your own page. So, simple commenting and liking a page should not be underestimated as a good strategy for growing blog traffic. There are still many business owners and marketers who don’t quite know where to start. So what should you do to market more effectively on Facebook?